Whether you’re a B2B or B2C brand, there’s no doubt that events offer a bounty of benefits. In fact, 77 percent of marketers use experiences and events as a core…
*This is the second part of a video marketing series written by guest blogger, Kristen McCabe, from G2 Crowd. G2 Crowd is the leading website for online business software and…
One of the biggest benefits of event marketing comes down to the here and now of an event day; it’s all about the meet and greets, networking, and face-to-face interactions. However,…
As an event planner, you’re well aware that event apps have become common practice at any type of event experience. Chances are, you’ve used an event app yourself; whether it…
